Loving Home Initiative

The SHKP Club shares the Group's ideal of Building Homes with Heart, and during the Club's tenth anniversary it started a Loving Home initiative to promote domestic harmony in Hong Kong. The Club is continuing the initiative this year, encouraging people to show how much they love their families.

Appealing to members' interests

A recent Club survey showed that members think family is important; hence the Club's family orientation. The Club is promoting the idea of Loving Homes through activities, competitions, seminars, charity sales and more, plus efforts to encourage family harmony.

2010 SHKP Club 'Loving Home - Smile' Campaign

2009 SHKP Club 'Understand Your Loved Ones' Campaign

2008 SHKP Club Academy

2007 'I do it for my family' campaign

2006 Loving home campaign